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Google Adsense Articles
The Best Ways To
Maximize Your Adsense Earnings
Most webmasters know that Adsense can generate an excellent amount of
advertising income. That is why most of them use it to go after high paying
keywords. Yet often despite targeting the best paying keywords these
webmasters are disappointed with the resulting income. These webmasters
simply have NOT learned how to maximise their Google Adsense income!!
What is it that they are doing wrong?
Having the pages is with the proper keywords is one thing. But driving
visitors to those pages is another matter and often the factor that is
lacking.
The thing is, to get visitors to your high paying keyword pages, you need to
optimize your site navigation.
Stop for a moment and think about how visitors are using your website. After
a visitor has landed on a certain page, they have the tendency to click on
another page that sounds interesting. They get there because of the other
links that appears on a page that they initially landed on. This is site
navigation. It is all about enabling visitors to move about your site. And
one way of maximizing your Adsense earnings.
A typical website have menu links on each page. The wording on these links
is what grabs a visitor’s attention and gets them to click on one of the
links that will take them to another page of that website. Links that have
“free’ or “download” are oftentimes good attention-grabbers.
This navigation logic can also be applied to driving traffic to your high
paying pages. There are some websites that are getting a lot of traffic from
search engines, but have low earnings. The trick is to try and use come
cleverly labeled links to get the visitors off that pages and navigate them
to the higher earning ones. This is one great way of turning real cheap
clicks to real dollars.
Before you begin testing if this same style will work for you and you
website, you need to have two things. Something to track and compare and
some high earning pages you want to funnel your site traffic to. An option
is to select a few of your frequently visited pages. This is ensuring fast
result to come by.
Now, the next thing to do is think of ways to get visitors viewing a
particular page to try and click on the link that will take them to your
high earning pages. Come up with a catchy description for that link. Come up
with a catchy and unique description for the link. Think of something that
people do not get to see everyday. That will trigger their curiosity enough
to try and see what that was all about.
You can also use graphics to grab your readers’ attention. There is no
limitation to what you can do to make your link noticeable. If you are after
the success of your site, you will do everything it takes just to achieve
that goal. Just be creative. As far as many Adsense advertisers are
concerned, there are no written and unwritten laws to follow regarding what
they write. Just as long as you do not overstep the guidelines of the search
engines, then go for it.
Also remember that it is all about location, location and location. Once the
perfect attention grabbing description has been achieved, you have to
identify the perfect spot on your page to position that descriptive link to
your high paying page.
There is nothing wrong with visiting other websites to see how they are
going about maximizing their site navigation. “Hot pages” or “Most read”
lists are very common and overly used already. Get to know the ones that
many websites are using and do not try to imitate them.
Another way of doing it is to try and use different texts on different
pages. That way you will see the ones that work and what does not. Try to
mix things around also. Put links on top and sometimes on the bottom too.
This is how you go about testing which ones get more clicks and which ones
are being ignored.
So now you understand the best way to maximise your Google Adsense income,
let the testing begin. Testing and tracking until you find the site
navigation style that works best for you site.
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