Business Opportunities Advice
How to Make Money in Sales Without Selling
By Dean Marino
Sales is the best paying profession there is. If you can really sell, you
can always find a job and earn money. Those who run the world's largest
corporations, are generally great salespeople. They sell themselves and the
company to investors and customers.
The home based business arena has exploded in recent years for several
reasons. People have been laid off. People have had their hours cut. Even
those working full time find it difficult to pay the bills with just one
source of income.
As people turn to starting a home based business to make ends meet, they
find they can make a few extra dollars with non-sales businesses like
stuffing and addressing envelopes. However, like in the corporate world, the
real money goes to the salespeople.
That brings us to the next big thing in the home based
business arena. It's not a new lotion, potion, or insurance plan. In fact,
it's not a new product at all. It's an amazingly simple selling system
that's producing record breaking results.
Most home based business opportunities tout themselves by saying there is no
selling involved. Look at the business opportunities section of your local
newspapers. The words "no selling," "no personal selling," and "no selling
system" dominate. The opportunities tell their prospects that because they
are calling leads who asked for information, they are not selling. Over the
years "selling systems" have been developed whereby the home based business
marketer sends leads to websites that explain the benefits of the product.
Some even have fancy flash movies that convey the information.
Auto-responders are used to keep sales pitches via e-mail in front of the
prospects. What all those elaborate systems have in common is that after one
or several exposures to the "selling system," the home based business
marketer must call and ask for the money. When someone calls clients to ask
for the sale, and of course, the money, I call that person a salesperson.
Why don't these home based business opportunities come clean and call their
associates salespeople? Simple, marketing experts say that 95% of all home
based business owners hate to sell. Referring to their associates as
salespeople would be like advertising a dentist's services as "extremely
painful, but fast." That's not what most people are looking for.
Since 95% of home based business owners hate to sell, it's not surprising
that about 95% of all new home based business entrepreneurs fail to make
money.
A revolutionary sales system is changing those statistics in favor of the
home based business owner this year. In the age of computers and the
information super highway, the magic missing ingredient in the other "so
called" systems is amazingly simple. The ingredient is humans. Not just any
humans, but experienced professional salespeople who are highly motivated to
make the sale.
In February of 2005 Clear Business Solutions chose the Coastal Vacations
travel product for marketing at their professionally staffed call center.
The Mesa Arizona based company previously had success marketing the
Ameriplan insurance product, but the pay plan with that company meant that
clients would not see a profit for 9 months.
An exhaustive search of home based business opportunities led them to the
Coastal Vacations travel product for several reasons. Coastal Vacations has
been selling lifetime vacation memberships for over 26 years, and has
offered the home based business opportunity for over 10 years. Travel has
universal appeal and is the world's largest industry. The Coastal Vacations
product has great value, and the $1000 profit margin means that clients
could earn a better than average income with just one sale a week.
The revolution began in February 2005 with a 6 week test marketing program
that produced 22 sales with a total advertising budget of about $5000. 50%
of the people who got started completed their first two sales within a few
weeks, and another 14% to 17% had completed at least one sale during the
same period.
The concept is simple. Coastal Vacations call center members market an 800
number and unique ID number. When prospects call, they talk to a
professional salesperson in the call center, who explains the product, leads
them to a website, and sets a follow up call to close the sale. The
salespeople are well paid, so its no wonder that they have a daily closing
rate of up to 38%. When clients say yes, the qualified Coastal directors in
this program get $1000 each time.
The immediate success of the Coastal Vacations call center operated by Clear
Business Solutions has spawned hastily thrown together imitators. This is
the next big thing in the home based business marketplace, and since most
people don't like to sell, it's very difficult for others to sell against
this concept. For more information about Clear Business Solutions Coastal
Vacations call center visit www.passivecoastalincome.com.
Dean Marino is now a full time Internet entrepreneur, author, and sales
consultant, after 22 years in the auto finance business. He has traveled
extensively and has aligned himself with the Coastal Vacations Club after an
exhaustive search. Learn more about it at http://www.passivecoastalincome.com
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