How To Choose A Reliable And Profitable Affiliate Program
By Adel Awwad
There are literally thousands of affiliate programs on the Net. Here are eight
important points that every affiliate webmaster should take into account when
choosing a reliable and profitable affiliate program.
How to choose a reliable and profitable affiliate program
With literally thousands of different online affiliate programs, ranging across
hundreds of different categories, it's not difficult to see how one may become
discouraged when it comes to choosing the best and most profitable affiliate
programs out there. After all, since one is going to be investing a considerable
amount of time, money and resources to design, build and promote the site, then
one would naturally want to ensure its success by joining and promoting the most
reliable and profitable affiliate programs available.
When it comes to choosing a reliable and profitable affiliate program, keep in
mind the following points:
(1) How long has the business been operating?
If the business/site has been operating for a considerable amount of time, then
it's likely that it is fairly stable and profitable, otherwise it would not be
in business. Be careful of sites and affiliate programs that spring up
overnight. It is always a good idea to monitor such affiliate programs for a
while before joining them, just incase they disappear as fast as they have
(2) Who else is promoting the affiliate program?
Try to find out who else is promoting the affiliate program. Visit the websites
of your competition and see if they are promoting the affiliate program that you
are thinking of joining. If you find a super affiliate promoting the affiliate
program, then chances are that it is a profitable program to join, otherwise a
super affiliate would not be promoting it at all.
(3) How much traffic is the website receiving?
Popular, successful and profitable websites receive a considerable amount of
traffic. If the site you are thinking of promoting is not very popular,
successful or profitable, then chances are that it will have low traffic and
therefore may not be worth promoting. Check the alexa.com traffic rank of the
(4) What is the commission structure?
Does the program offer the affiliate webmaster a percentage of the sale, or a
fixed amount per sale? Is the commission payment recurring? Is it a one tier or
multi tier program? The most profitable programs offer a revenue share income.
This means that the affiliate webmaster will receive a percentage of the money
which the customer spends. For example, if the affiliate program offers a 50%
revenue share commission, and the affiliate webmaster sells a product for $50,
then the affiliate webmaster's payment should be $25. Profitable programs also
offer recurring payments for the life of the customer's membership. In other
words, if the customer continues to pay $50 per month for his/her membership,
then the affiliate webmaster who referred that customer should receive $25 per
week until the customer cancels his/her membership. Finally, a multi-tiered
affiliate program is usually more profitable than a single tiered affiliate
program because it enables an affiliate webmaster to generate income from the
efforts of another webmaster whom he/she referred to the affiliate program.
(5) Read reviews about it.
Try to find as many reviews about the affiliate program as you can. The
affiliate program may look and sound very attractive until you find a string of
negative reviews from its former affiliates warning others not to join it for
one reason or another.
(6) What is the support department like?
Do the support staff answer queries promptly? Are they fast, friendly and
helpful? Test the affiliate program's support staff by asking them a few
questions about the program.
(7) Do the statistical reports work?
Be weary of statistical reports that do not update. Find out how often the
statistical reports are updated. Test your links by clicking on them yourself
and seeing if they register in the statistical report.
(8) Minimum commission payment
Some affiliate programs require an affiliate webmaster to generate a minimum
commission amount before receiving payment. This is fair enough since it would
not make much sense to send an affiliate webmaster a check for a few cents when
it would cost more to write, send and process the check. However, find out what
the minimum commission payment is before you join.
There are a number of other things that one can look for when searching for the
most reliable and profitable affiliate programs available, however, these are
the main and most important points that every affiliate webmaster needs to pay
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